Quick reference for required fields per event type.
homepage_view
| Field | Required |
|---|
action_type | Yes |
product_view
| Field | Required |
|---|
action_type | Yes |
product_ids | Yes |
product_titles | Yes |
product_images | Yes |
product_urls | Yes |
product_category_ids | Yes |
product_category_names | Yes |
product_skus | No |
product_availability | No |
category_view
| Field | Required |
|---|
action_type | Yes |
product_category_ids | Yes |
product_category_names | Yes |
add_to_cart
| Field | Required |
|---|
action_type | Yes |
product_ids | Yes |
product_titles | Yes |
product_images | Yes |
product_urls | Yes |
product_category_ids | Yes |
product_category_names | Yes |
order
Customer fields
| Field | Required |
|---|
email | Yes |
first_name | Yes |
last_name | No |
user_id | No |
subscriber_status | No |
Order fields
| Field | Required |
|---|
order_id | Yes |
country | Yes |
city | Yes |
base_currency | Yes |
order_currency | Yes |
base_payment_value | Yes |
order_payment_value | Yes |
Product fields
| Field | Required |
|---|
product_ids | Yes |
product_titles | Yes |
product_images | Yes |
product_urls | Yes |
product_counts | Yes |
product_category_ids | Yes |
product_category_names | Yes |
product_skus | No |
order_cancel
| Field | Required |
|---|
action_type | Yes |
order_id | Yes |
email | Yes |
sender_type | Yes (server) |
subscribe
| Field | Required |
|---|
action_type | Yes |
email | Yes |
subscriber_status | Yes |
customer_tags | Yes |
first_name | No |
phone | No |
sms_subscriber_status | No |