Google Analytics 4

Send edrone events to Google Analytics 4 for unified analytics.

Overview

When properly configured, edrone events can be tracked alongside your GA4 data for a complete view of customer behavior.

Setup

1. Enable GA4 in Mission Control

1. Go to Settings → Integrations → Google Analytics
2. Enter your GA4 Measurement ID (format: G-XXXXXXXXXX)
3. Save settings

2. Verify tracking

Check GA4 DebugView to confirm events are arriving:

1. Open GA4 → Configure → DebugView
2. Visit your store
3. Look for edrone events

Event mapping

edrone Event	GA4 Event
product_view	view_item
add_to_cart	add_to_cart
order	purchase
subscribe	sign_up

Custom dimensions

To track edrone-specific data, create custom dimensions in GA4:

1. Go to GA4 → Configure → Custom definitions
2. Create dimensions for:
   • edrone_subscriber_status
   • edrone_customer_tags

Dual tracking

If you have both edrone and direct GA4 tracking:

// edrone tracking
_edrone.action_type = 'product_view';
_edrone.product_ids = '12345';
// ... other fields

// GA4 tracking
gtag('event', 'view_item', {
  items: [{
    item_id: '12345',
    item_name: 'Product Name'
  }]
});